Privacy policy

Privacy Policy

Surprise Parade is operated by MANLY, s.r.o., Vodarenska 2011/38, 058 01 Poprad, Slovakia, EU.

This Privacy Policy explains how we collect, use, disclose, and protect personal information when you browse our website, place an order, contact our team, or otherwise interact with our store and related services (the “Services”).

Our store uses Shopify, which provides the platform supporting our website and shopping experience.

If this Privacy Policy and our Terms of Service differ regarding the handling of personal information, this Privacy Policy takes precedence for those matters.

1. Personal Information We Collect

“Personal information” means information that identifies you or can reasonably be connected to you. It does not include information that has been genuinely anonymized so that it can no longer be linked to an identifiable person.

The information processed depends on your interactions with our store and the features you use. It may include:

  • Contact information: Your name, email address, telephone number, billing address, shipping address, and recipient details you provide.

  • Payment and billing information: Payment method, transaction amount, payment status, billing details, and information processed by our payment providers to complete your purchase.

  • Account information: Account identifiers, login-related information, preferences, and settings associated with your customer account.

  • Shopping activity: Products viewed, items added to your cart or wishlist where available, purchases, cancellations, returns, exchanges, and order history.

  • Customer communications: Messages, attachments, reviews, feedback, and other information you submit to us.

  • Technical information: IP address, browser type, device identifiers, operating system, network information, and approximate location derived from technical data.

  • Website usage: Pages visited, interactions with store features, referral information, and the timing of visits.

  • Preferences and related inferences: Shopping interests inferred from your activity, where permitted by law and your privacy choices.

Payment providers may process payment credentials directly. The information available to us depends on the payment method and provider involved.

If you order a gift for another person, we use the recipient information you provide to fulfill and deliver that order.

2. Where Information Comes From

We may obtain personal information:

  • From you, when you place an order, create an account, subscribe to updates, submit a review, or contact us.

  • Automatically, through your browser or device when you visit our website, including through cookies and similar technologies.

  • From service providers, such as Shopify, payment processors, delivery partners, and providers supporting customer service or store operations.

  • From other permitted sources, including marketing partners, integrations you choose to use, and third parties acting with your authorization.

3. How We Use Personal Information

Orders and Customer Accounts

We use information to process payments, fulfill purchases, arrange deliveries, manage accounts, handle returns and exchanges, and send order-related messages.

Some information is necessary to complete a transaction. If you do not provide it, we may be unable to process or deliver your order.

Customer Support

We use your contact details, order history, and correspondence to answer questions, investigate delivery issues, and resolve product or payment concerns.

Store Functionality and Improvements

We use information to remember preferences, maintain shopping carts, understand how our website performs, troubleshoot problems, and improve the shopping experience.

Where permitted, we may also personalize product recommendations or other store content.

Marketing and Advertising

Subject to applicable law and your choices, we may use information to send gift ideas, product announcements, promotional messages, and offers.

Where advertising features are enabled, we and our partners may also use shopping or browsing activity to display relevant advertisements and measure campaign performance.

You can unsubscribe from promotional emails at any time. Essential messages about your purchases or account may still be sent.

Security and Fraud Prevention

We process information to protect accounts, identify suspicious transactions, investigate misuse, and maintain the security of our website and payment experience.

Legal and Business Requirements

We may use information to maintain required records, comply with legal obligations, respond to lawful requests, enforce our policies, resolve disputes, and establish or defend legal claims.

4. Legal Grounds for Processing

Where European Economic Area or United Kingdom data protection rules apply, our processing relies on one or more of the following grounds:

  • Contract: To take steps you request before a purchase and fulfill our obligations, including payment, delivery, and order support.

  • Legal obligations: To meet applicable accounting, tax, consumer protection, and other legal requirements.

  • Legitimate interests: To operate and secure our business, prevent fraud, respond to inquiries, and improve our Services, where those interests are not overridden by your rights.

  • Consent: Where required for activities such as optional cookies, certain analytics, personalized advertising, or promotional communications.

When processing depends on consent, you may withdraw it at any time. Withdrawal does not affect processing that was lawful before consent was withdrawn.

5. Cookies and Similar Technologies

Our website and service providers may use cookies, pixels, and similar technologies to support store functionality, remember preferences, analyze usage, and provide advertising features where enabled.

Where legally required, optional technologies are used only after you consent. You may manage available choices through the website’s cookie settings and your browser controls.

Blocking certain technologies may affect store functionality. Essential technologies may still be needed for functions such as checkout, security, and remembering your privacy choices.

Advertising-related choices are also described in Section 10.

6. When We Share Personal Information

We may disclose relevant information to:

  • Shopify and operational service providers, including payment processors, hosting providers, technical support services, and customer support tools.

  • Suppliers, fulfillment providers, warehouses, and delivery companies, where necessary to prepare, dispatch, deliver, or return your order.

  • Analytics and advertising partners, where those services are used and disclosure is permitted by applicable law and your choices.

  • Third parties you authorize, including services connected through optional integrations.

  • Professional advisers, where needed for accounting, legal advice, insurance, or business administration.

  • Authorities or other relevant parties, where disclosure is legally required or necessary to investigate fraud, protect rights, or address security concerns.

  • Parties involved in a business transaction, such as a merger, restructuring, acquisition, or sale of business assets, subject to applicable safeguards.

Certain disclosures for advertising may qualify as a “sale,” “sharing,” or “targeted advertising” under applicable privacy laws. Available opt-out rights are explained below.

7. Shopify’s Role

Shopify hosts our store and processes information to support shopping, checkout, payments, security, and other platform functions.

Depending on the features enabled and your interactions with Shopify services, Shopify may also process information for its own purposes. Certain Shopify features may combine information from interactions with our store, other merchants, and Shopify services.

Where Shopify acts as an independent controller, it is responsible for that processing and the associated privacy requests.

You can learn more through:

Requests relating to our own handling of your information can be sent to info@surpriseparade.com.

8. External Websites and Public Content

Our website may link to third-party websites, social networks, or other services. Their privacy practices are governed by their own policies.

A link from our store does not mean that we control or endorse the external website.

Information you choose to publish in reviews, social media posts, or other public spaces may be visible to others. Avoid including sensitive personal information in public submissions.

9. Children’s Privacy

Although our range may include gifts and products for children, our website and purchasing services are intended for adults.

We do not knowingly collect personal information directly from children below the applicable age threshold without any authorization required by law.

If you believe a child has provided personal information to us improperly, contact info@surpriseparade.com so we can investigate and take appropriate action.

We do not knowingly sell or share personal information about individuals under 16 for targeted advertising.

10. Your Rights and Privacy Choices

Depending on your location and applicable law, you may have the right to:

  • Access information about the personal data we hold and how it is used.

  • Correct information that is inaccurate or incomplete.

  • Request deletion, subject to legal retention requirements and other exceptions.

  • Obtain a portable copy of certain information or request its transfer where applicable.

  • Object to processing, including processing based on legitimate interests where the relevant conditions apply.

  • Restrict processing in certain circumstances.

  • Withdraw consent where consent is the legal basis.

  • Opt out of sale, sharing, or targeted advertising, where applicable.

  • Appeal a privacy request decision, where applicable law provides that right.

Advertising and Data-Sharing Choices

Where available, use Your Privacy Choices to manage relevant advertising and data-sharing preferences.

You may also contact info@surpriseparade.com to submit a privacy request.

Where required by applicable law, we honor supported Global Privacy Control (GPC) signals as an opt-out request for the browser or device sending the signal. The scope of that choice depends on applicable law and the technical ability to associate it with an account.

Learn more at globalprivacycontrol.org.

Other browser “Do Not Track” signals may not be supported in the same way.

Marketing Preferences

Use the unsubscribe link in any promotional email to stop receiving marketing emails. This does not prevent us from sending necessary order confirmations, delivery updates, refund notices, or other service communications.

Submitting a Request

Send requests to info@surpriseparade.com.

We may request information reasonably necessary to verify your identity. An authorized representative may submit a request where permitted, although we may require evidence of authorization and additional identity verification.

We will respond within the deadlines required by applicable law and will not discriminate against you for exercising your privacy rights.

11. Security and Retention

We use reasonable technical and organizational safeguards to protect personal information. However, no website, transmission method, or storage system can guarantee absolute security.

Please do not send passwords, full payment card details, or other sensitive credentials by ordinary email.

Retention depends on the purpose of processing:

  • Order and transaction records are retained as needed to fulfill purchases, handle returns and claims, and meet accounting or legal requirements.

  • Account information is retained as needed to provide account services, subject to deletion requests and applicable exceptions.

  • Support correspondence is retained as needed to resolve inquiries and document their handling.

  • Marketing information is retained while the relevant permission or other lawful basis remains valid. Limited suppression records may be kept to respect opt-out requests.

  • Technical and usage information is retained according to its operational purpose, applicable settings, and legal requirements.

Information may be retained longer when necessary for legal obligations, fraud investigations, disputes, or the establishment or defense of legal claims.

12. International Processing

Our store uses providers and fulfillment partners that may operate in countries outside your country of residence. Your information may therefore be transferred, stored, or accessed internationally.

Where information is transferred outside the EEA or UK and relevant data protection rules apply, we use legally recognized safeguards as required. These may include adequacy decisions, European Commission Standard Contractual Clauses, or applicable UK transfer mechanisms.

Contact info@surpriseparade.com for information about the safeguards relevant to your data.

13. Questions and Complaints

If you have concerns about how we handle personal information, email info@surpriseparade.com.

You may also complain to the competent data protection authority without first contacting us.

For EEA supervisory authorities, see the European Data Protection Board’s member directory.

For UK privacy concerns, information is available from the Information Commissioner’s Office.

14. Updates to This Policy

We may revise this Privacy Policy to reflect changes in our Services, data practices, or legal requirements.

The current version will be published on this page with an updated date. Additional notice will be provided where required by law.

15. Contact and Data Controller

For questions about this Privacy Policy or to exercise your privacy rights, contact:

Surprise Parade — operated by MANLY, s.r.o.
Vodarenska 2011/38
058 01 Poprad
Slovakia, European Union

Email: info@surpriseparade.com
Website: www.surpriseparade.com

MANLY, s.r.o. acts as the controller of personal information processed for the operation of Surprise Parade, except where another provider independently determines the purposes and means of its own processing.